Oct 17, 2006
Commenters on WFMU's blog share stories about working in college radio.
Posted by Mike at 12:08 PM
Discovery has boosted its ratings by returning to its educational roots, says Advertising Age (via SmartBrief, from the Cable & Telecommunications Association for Marketing).
Posted by Jeremy Egner at 11:17 AM
Ball State University's Center for Media Design will conduct a pilot study "examining how individuals consume traditional and emerging video platforms inside and outside the home," reports Adweek. The study, commissioned by the Nielsen-funded Council for Research Excellence, is part of the ratings giant's efforts to get a better handle on measuring emerging platforms such as video-on-demand and broadband video.
Posted by Jeremy Egner at 11:07 AM